Marketing Officer - Human Capital Outsourcing Limited
Posted on: February 17, 2025
On behalf of our client growing poultry farm we are looking for a
dynamic Marketing Officer to drive brand awareness, boost sales, and
build strong customer relationships.
Responsibilities:
✓Develop and execute a marketing plan to increase sales and
brand visibility.
✓Identify and establish relationships with wholesalers, retailers,
restaurants, and direct customers.
✓Create and manage social media content, including posts,
promotions, and engagement with followers.
✓Organize and attend local farmers' markets, trade fairs, and
community events to showcase products.
✓Work with the production team to align marketing efforts with
inventory levels and supply chain capacity.
✓Monitor market trends, customer preferences, and competitor
activities to adjust marketing strategies accordingly.
✓Develop pricing strategies to remain competitive while ensuring
profitability.
✓Manage advertising campaigns, including digital marketing,
print ads, and local promotions.
✓Oversee packaging and branding to enhance product appeal.
✓Track marketing KPIs and sales performance, reporting
progress and suggesting improvements.
Requirements:
✓Bachelor's degree or diploma in Marketing, Business,
Agribusiness, or a related field.
✓2+ years of experience in marketing, preferably in agribusiness,
food industry, or FMCG.
✓Strong knowledge of digital marketing, social media platforms,
and e-commerce strategies.
✓Excellent communication, negotiation, and customer
relationship skills.
✓Ability to work independently and generate innovative
marketing ideas.
✓Passion for agriculture and understanding of poultry farming is
a plus.
✓Proficiency in Microsoft Office, Canva, or other marketing tools.